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Business Case Training: The One-Page Business Case

The Fast, Rigorous Way to Write a Business Case and Increase the Value of Your Technology Project, Product, or Service

Originally, I thought I couldn't boil the business case down to less than three pages and drafted a book with that title (shown below). Then, I ground down my thinking even more, so, you get The One-Page Business Case.

How to build an IT business case really quickly

This course shows you how to write an outstanding technology business case in 10 simple steps. Result: The One-Page Business Case.
The One-Page Business Case is the most concise, compelling way to differentiate and sell your technology project, product, or service.

This is a private two-day course delivered at the location of your choice.

Blowing Billions: The Need for Better Business Cases

Introducing The One-Page Business Case

Profitable Process: A Brief Guide to Performance Improvement

Step 1 Problem: Describe the Performance Problem and its Root Cause

Step 2 Complication: Build an Acute Reason to Change and Find Sponsors

Step 3 Full Potential: Aim for the Best Performance Possible not just Better

Step 4 Diligent Decisions: Identify, Screen, and Choose Alternative Solutions

Step 5 Spreadsheet Safety: Design and Build a Solid Financial Model

Step 6 Top Line: Quantify Impacts and Value Benefits

Step 7 Total Cost: Identify, Quantify, and Price Investment Inputs

Step 8 Deal Dangers: Assess, Adjust, and Manage Uncertainties

Step 9 Distilled Value: Grind the Evidence and Write the Case

Step 10 Profitable Projects: Judge the Case and Execute the Investment

Conclusion

Template for The One-Page Business Case

Research Sources

What you get

Learn to:

Discover what a technology business case is, why you need it, and how to write it.
Write an outstanding technology business case in 10 easy-to-use steps.
Distil all the key information you need to justify and sell your technology project or proposal.
Protect your business case against the most common threats including dubious due diligence, rigor-free ROI analysis, bias, bull, and amateur analysis.
Produce high-ROI technology investments.

Who will benefit from this course

This course will benefit:

Project managers who need to justify their technology project or program.
Marketers who want to differentiate their technology offering.
Salespeople who want to sell more with a precise pitch and compelling business case.

Cost

For a private two-day course delivered at the location of your choice, with up to 12 attendees, the course fee is $5,900. Travel expenses from New Jersey are additional.